Last updated: August 20, 2025
Propfirmlion is a niche platform focused on proprietary trading firms and funded trading. Brands work with us to reach an engaged audience of traders actively comparing challenges, rules, tools, and payout experiences. This page outlines every available way to advertise or collaborate, plus guidelines to keep things transparent and valuable for our readers.
Why Partner With Us
- Focused audience: Traders researching prop firms, rules, evaluations, and payouts.
- Buyer intent: Users are in decision mode—comparing platforms, pricing, and policies.
- Human-first editorial: Clear, honest coverage builds trust and better conversions.
- Flexible formats: From native placements to deep-dive sponsored content.
Contact:
- Partnerships: partners@propfirmlion.com
- Media/Ads: ads@propfirmlion.com
- General: contact@propfirmlion.com
Advertising Options
1) Sponsored Reviews (Editorially Labeled)
- What it is: An in-depth review of your firm or product, written by our editorial team, clearly labeled as “Sponsored” and kept factual, balanced, and compliant.
- What you get: Structured analysis (rules, pricing, features, pros/cons), screenshots, onboarding walkthrough, and a transparent verdict.
- Good for: Prop firms, trading platforms, risk tools, journals, analytics, and trader utilities.
Editorial promise: Sponsored ≠ biased. We disclose sponsorship, keep claims verifiable, and indicate any limitations.
2) Sponsored Guides or Tutorials
- What it is: Educational articles or how-tos that integrate your brand or use case (e.g., “How to structure risk for 2-step challenges” featuring your tool).
- What you get: Topic ideation, content production, light product onboarding, and CTA integration.
- Good for: Tools that solve a practical trader problem (journals, dashboards, risk apps).
3) Native Placements in Comparison Pages
- What it is: Contextual placements in “best” lists and A vs. B comparisons, clearly disclosed and separated from organic rankings where relevant.
- What you get: Logo, value props, unique offers, and tracked CTAs.
- Good for: New firms with fair rules, tools with unique angles, time-sensitive promos.
Transparency: Paid placements are labeled and do not alter our independent scoring of non-sponsored listings.
4) Display Ads (Banner & Inline)
- Formats: Leaderboard, rectangle, sticky sidebar, and inline/mobile units.
- Targeting: Page-level (reviews, comparisons, guides), category-level (EAs, risk, payouts), or site-wide.
- Options: CPM, CPC, or flat monthly. Frequency caps and brand-safety controls applied.
5) Newsletter Sponsorship
- What it is: Featured placement in our email newsletter (top/bottom sponsor, or mid-issue feature).
- What you get: 1–2 sponsor blocks with copy, image/logo, CTA, and exclusive offer slot.
- Good for: Launches, discounts, seasonal promos, content releases, or webinars.
6) Dedicated Email (Solo Send)
- What it is: A single-brand email to subscribers who opted in for partner updates.
- What you get: Custom copy, design alignment, and segmented targeting when available.
- Note: Strict approval process; content must be useful, transparent, and compliant.
7) Deal Listings and Limited-Time Offers
- What it is: Placement on our Deals page or in the deals section of reviews/comparisons.
- What you get: Time-boxed visibility, countdown, and clear benefit summary.
- Good for: Fee discounts, retake/refund perks, seasonal campaigns.
8) Webinars, AMAs, and Live Sessions
- Formats: Live Q&A, product demos, rule deep-dives, case studies with traders.
- Distribution: Site, email, and social announcements; recorded replay on-site.
- Good for: Educating traders on nuanced policies, demonstrating real workflows.
9) Co-Branded Research or Reports
- What it is: Data-backed reports (e.g., rule trends, payout timelines, trader behaviors) co-created with your brand.
- What you get: PDF report, landing page feature, and promotional support.
- Requirement: Transparent methodology; no cherry-picked results.
10) Social and Community Boosts
- What it is: Sponsored community posts, social shoutouts, or threads with disclosures.
- Good for: Announcing policy upgrades, new platforms, fee changes, or launches.
11) Video Content Sponsorship
- Formats: Explainers, walkthroughs, challenge simulations, or interviews.
- Placement: On-site embeds and social/video channels with sponsor bumper and disclosure.
12) On-Site Lead Magnets (With Disclosure)
- What it is: Co-branded checklists, templates, or calculators gated by opt-in.
- Value: Practical resources that genuinely help traders (risk sheets, payout prep).
For Prop Firms
- Sponsored firm profile: Dedicated, updatable page with rule table, payouts, and FAQs.
- Fast-track updates: Priority revision queue for rule or payout policy changes.
- Dispute response slot: Space to address community concerns with verifiable evidence.
Compliance notes:
- No misleading profit claims, guaranteed pass language, or hidden restrictions.
- All rules must be public and verifiable on your site or dashboard.
For Tools and Vendors
- Product deep-dives: Feature-by-feature breakdown tied to trader workflows.
- Comparison inclusions: Placement in tools roundups (journals, risk, analytics).
- Integration guides: “How to use X with MT4/MT5/cTrader/TradingView” style content.
Targeting & Custom Packages
- Page/topic targeting: Reviews, comparisons, payouts, EAs, risk management, platforms.
- Audience segments (where available): New to challenges, funded traders, algo traders, swing/scalp preferences.
- Geo notes: We avoid campaigns restricted by region unless filters are provided.
Custom bundles:
- Example: Sponsored Review + Newsletter Sponsor + Deals Listing.
- Example: Sponsored Guide + Display + Webinar + Social Boost.
Creative & Technical Specs
- Copy length: Short (50–80 chars), Medium (120–160 chars), Long (200–300 words).
- Assets: SVG/PNG logos, 1200×628 hero, 1–3 screenshots or short product clips.
- Tracking: UTM links permitted; pixel usage subject to privacy policy and user consent.
- Turnaround: Typical 7–14 days from signed brief and received assets.
Editorial and Advertising Guidelines
- Clear disclosure on all sponsored content.
- Claims must be verifiable and avoid exaggerated promises.
- We may decline campaigns that conflict with our ethics, audience interests, or legal standards.
- Sponsored content does not guarantee positive coverage or specific rankings.
- We can request revisions for clarity, compliance, or reader safety.
Measurement & Reporting
- Standard: Impressions, clicks, CTR.
- Content: Reads, scroll depth, time on page, outbound CTR.
- Email: Sends, opens, clicks, top links.
- Optional: Post-campaign summary and insights. No personal data is shared; reporting is aggregated and privacy-respecting.
Payment, Terms, and Cancellations
- Payment: Upfront for fixed-fee placements; net terms for longer campaigns upon approval.
- Revisions: 1–2 rounds included for sponsored content; additional rounds billed.
- Cancellations: 7-day notice for display/newsletter; 14-day notice for sponsored content.
- Make-goods: If agreed metrics cannot be met due to our fault, we’ll extend or re-slot inventory.
Get a Media Kit
Request current audience stats, traffic breakdowns, pricing, and availability:
- Email: ads@propfirmlion.com
- Subject: “Media Kit Request”
Quick Start: How to Book
- Email partners@propfirmlion.com with your goals, budget, and timeline.
- We’ll suggest formats and a draft plan.
- Approve the brief, send assets, and complete payment.
- We produce, review with you, and schedule go-live.
- Receive performance reporting after launch.